Ahuja, Sanju & Kumar, Jyoti (2022)
This paper focuses on persuasion and user autonomy education. With the rise of persuasive features in interactive systems which are aimed at increasing revenue, gathering user information and maximising user engagement, users’ autonomy has been argued to be an ethical concern within persuasive UX design. Thus, the researchers test a framework to educate design students on the ethics of persuasion from the perspective of user autonomy. Findings showed that following this, their critical attitudes towards persuasive design increased. Based on this among others, they propose future directions for integrating ethics into user experience design.











































